In order to help you promote your involvement in Bike Month (aka Bike to Wherever Days) and the Bay Area’s Bike to Wherever Day on Thursday, May 15, we’ve put together a media kit consisting of promotional copy and graphics.
BTWD Graphics
This folder contains images for event promotion and for posting on social media.
Promotional Copy
This document contains both long-form and short-form content to help you promote Bike to Wherever Day, Bike to Wherever Days, and 511 Contra Costa programs and incentives for biking and commuting by bike. It includes copy suitable for social media and newsletters. Here are some samples from the document:
Newsletter/Blurb: Join us for Bike to Wherever Day! On May 15, Energizer Stations across Contra Costa County will welcome riders as they bike to work or just enjoy a ride in honor of Bike Month. Visit an Energizer Station to pick up a free canvas tote, fuel up on goodies, and celebrate with fellow cyclists. Visit 511 Contra Costa’s Bike to Wherever Day page to locate an energizer station, plan your route to work, and get tips on preparing to ride. You can also learn about rewards for commuting by bike on 511 Contra Costa’s Bike to Wherever Day page.
Social Media Post: Bike to Wherever Day returns in May. Whether you’re working from home or commuting to the office, we invite you to join us, and tens of thousands of people throughout the Bay Area, in biking to work or to wherever on May 15. Get more details at 511cc.org/btwd. #BTWD2025
Bike to Wherever Day Poster
Encourage people to participate in Bike to Wherever Days and Bike to Wherever Day by sharing the official BTWD poster! Print it out and post it or share it digitally.
Employer Toolkit
No matter where your employees are working, encourage them to ride during May and especially on Bike to Wherever Day, Thursday, May 15th. Download the toolkit (pdf) for information on how your company can create a bike-friendly workplace, ideas and resources to encourage your employees to get out and ride, and a 2025 Bike to Wherever Days Poster to hang in your office or send out to employees.
